Vaidique, a brand that intertwines ancient wisdom with modern elegance, invites you on a journey of holistic well-being. Grounded in timeless traditions, their meticulously crafted products embody the essence of natural beauty and self-care, where each creation is a celebration of wellness, nurturing inner balance and radiance with high quality, pure ingredients, and efficacy of time-tested Ayurvedic wisdom!
Savvytree has worked closely with the brand from the very start, we have conceptualized and designed the logo, the packaging, and the overall brand image.
Logo Conceptualization
Crafted with precision, the Vaidique logo encapsulates the fusion of “Vaidya” and “Boutique,” embodying time-tested, pure Ayurvedic wisdom. Rooted in a legacy of effectiveness, it stands as a testament to the harmonious blend of tradition and efficacy.
Primary Logo (Logo Reveal)
The core logo of Vaidique seamlessly integrates the maze element with the brand name, featuring the sleek “MADE Mirage” font. This design surpassed expectations, earning swift approval from the client.
Typography
For Vaidique, the thoughtfully curated font family includes MADE Mirage as the primary font, embodied in the logo and heading. The tagline font is presented in Arial, ensuring a harmonious balance.
Packaging Mood Board
Vaidique’s packaging philosophy embraces the “Less is More” principle, presenting a minimalistic and aesthetically pleasing design. The packaging for the first range of products, featuring natural ingredients, and showcases a harmonious integration of the brand logo, product names, and brand patterns.
Keyline Designs (Product Packaging)
For Vaidique, the meticulously crafted Keyline Designs ensure a seamless texture across the packaging boxes, maintaining a sleek appearance. The brand logo and distinctive patterns are artfully embossed onto the textured surface, adding a standout visual element to the packaging.